FOR IMMEDIATE RELEASE
SEPTEMBER 15, 2014
PANACEA GETS SMOOCH™
Research Triangle Park, NC– September 15, 2014 – Panacea BioMatx, Inc. gets Smooch ™ – Panacea Biomatx ™, Durham, NC, today announces the acquisition of Next Generation Snacks Inc. (NGSI) from their UK parent Next Generation Snacks Ltd. NGSI is the manufacturer of the popular Smooch Snacks “super-food” product line, made from natural, GMO, and additive free whole fruit smoothie snacks that are loaded with antioxidants, Omega-3’s, and whole grain Chia, conveniently packaged into an adult size on-the-go pouch.
Panacea has signed an agreement to purchase Next Generation Snacks, Inc. with exclusive rights to their Smooch brand of high nutrient products, trademarks, and SKUs in USA, Canada, Australia and New Zealand. Smooch is sold on Amazon.com, Abe’s Market, The Vitamin Shoppe, Sprouts, Kings, Balducci’s, Cibo Express, Wild Nature Markets, Fairway Markets, Clark’s Nutrition, and other trade and distribution channels.
“We are pleased and excited to be acquired by Panacea, who as a strategic partner shares and embodies the Next Generation philosophy of promoting health through evidence based nutrition”, indicates Carlo Buckley, Managing Director of Next Generation Snacks Ltd. (NGSL). “This is a reflection of our commitment to provide only the best functional ingredients, simply prepared and offered to change the face of the snacking industry for the better”, he said. “This expands our ability to offer solutions that can add measurably to overall health and wellness.”
Panacea Solutions is the trademark of Panacea BioMatx Inc., a paradigm shifting nutritional company located in the heart of Research Triangle Park, NC. The founders Edison Hudson and L. Staton Noel III have combined their extensive backgrounds in pharmaceuticals and automation to create a disruptive system called Panacea Solutions®. This patent pending system can replace the need for a person to take multiple pills daily, combining all their active ingredients into a single serving packet blended with a good tasting food based fillers such as the Smooch brand. Customers may choose from a selection of flavors for their final product, including complex fruit flavors such as Smooch, to make this a truly personalized experience. One good-tasting pouch versus bottles of pills. Panacea is committed to making products that are pure, powerful and personalized.
Edison Hudson, CEO of Panacea states: “Personalization is ultimately a huge win for lifestyle and nutrition, allowing individuals to get supplementation tailored for them, not just what a company is selling. Our approach provides an economic way for consumers to be empowered to use validated scientific evidence to take only the supplements they need and then add them to naturally complex superfoods, such as Smooch, making daily compliance a great tasting experience rather than a dreaded routine.”
Both companies are pledged to continue to create even more groundbreaking products to address the health savvy, on-the-go consumer.
Panacea received an NC Idea Grant in 2013 and is supported by the North Carolina Biotechnology Center to develop high speed control processes to assure nutrient ingredients quality. Panacea BioMatx Inc., a Delaware Corporation, completed a Series A funding this summer that was oversubscribed. Panacea has also recently added a new facility for production and product development in Durham, NC.
About Smooch Snacks
Each of Smooch’s current products contain real fruit with no added concentrates or water along with the almighty chia seed and acerola cherry. Both of these amazing super foods have been fuelling people for centuries and are packed full of vitamins, minerals and anti-oxidants. A Smooch is way more than just fruit on the go. It is smart food on-the-move.
SMOOCH SNACKS isa socially responsible company that is a proud supporter of Vitamin Angels and will donate 1 cent of every Smooch sold to this charity. Vitamin Angels helps at-risk populations in need—specifically pregnant women, new mothers, and children under five—gain access to potentially lifesaving and life changing micronutrients. For additional information, please visit www.smoochsnacks or join the lively communities of fans at www.facebook.com/smoochsnacks or SmochSnacks on Twitter @SmoochSnacks.
About Panacea BioMatx Inc
Panacea Solutions® is our system to replace the need for a person to take multiple pills daily, combining all active ingredients into a single serving packet combined with a good tasting food based filler. Our approach removes “pill confusion”, aids compliance, and allows consumers to base their formulation on scientific evidence rather than the marketing hype associated with nutritional supplements. By responding to a web queries about a person’s profile, current health status and concerns, consumers or medical professionals are aided by Panacea’s software to create a personalized formulation. The client is shown information from a third party peer-reviewed evidence database (used by doctors at Mayo Clinic and others) to help them choose the ingredients that may address their health and lifestyle concerns. The customer or medical professional uses this information to create a formula that is then used to manufacture a customized 30-day supply. Using the company’s unique ingredient process, and a GMP robotic compounding system, the fully automatic process produces conveniently sized packets that contain the customer selected ingredients combined with easy to swallow, nutritious food fillers, such as antioxidant rich fruit purees, omega acid rich vegetarian oils, or high quality proteins. The patent pending Panacea SolutionsÔ process is a disruptive concept in nutraceuticals and has many other potential applications in personalized medicine.
Please feel free to contact us at www.panacea.me or call us at 919-797-9624, track us on Twitter @panaceasolution, or check us out on LinkedIn at Panacea Solutions.